Selected work

Real brands.
Real case studies.

Filter by what you're hiring for, or scroll the whole archive. Visual assets for most projects are available on request due to client confidentiality.

Kind Science

Kind Science by Ellen DeGeneres

Flagship campaign featuring Ellen DeGeneres & Portia de Rossi

Art Direction Motion Paid Social

Full case study →

The Roadmap

Paid Social Content Strategy

From idea to launch: the full paid social creative pipeline, simplified

Strategy

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goPure Beauty

Founder-led rebrand storytelling carried into UGC paid social

UGC Paid Social

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Redness Corrector

Kind Science: Redness Corrector GTM Launch

AI-driven concept exploration for a brand-new product launch

Paid Social Art Direction

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Jafra Beauty

Jafra Cosmetics: Broadcast & Studio Production

In-house studio photo and video production for brand restage campaigns

Motion Art Direction

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Ruby Ribbon

Ruby Ribbon: Fit Tools & Loyalty UX

Redesigned intuitive fit/sizing tools and loyalty program UI in Figma & Adobe XD

Branding & UI/UX

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Jafra

Jafra Fragrance

A new global product development launch, supported across all digital channels and territories

Branding & UI/UX Art Direction

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Jafra Royal Men

A bold blue and white visual system across Pinterest, homepage carousel and email

Branding & UI/UX

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Jafra Royal ClearSmart

Real customer testimonials for an acne-focused line built for a younger audience

Paid Social UGC

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Website & LP

Website & Landing Page Optimization

Conversion-focused page builds and iterative testing for DTC funnels

Branding & UI/UX

Amazon Storefront

Amazon Storefront Optimization

Storefront design and A+ Content built to convert browsers into buyers

Branding & UI/UX